Gold price record run pushes Indian jewellers to offer diamond in lower cartage yellow metal
The surge in gold prices over the last six weeks has pushed up the price of diamond- jewellery in India and crimped its demand. To bring down the rates and get customers back to buying, several jewellers have started using lower cartage yellow metal in their pieces.
Gold price surge in India has affected diamond jewellery demand in India. Jewellers have switched to 14-carat gold in a bid to cut selling prices and thus not lose out on revenues. The industry has seen a rise in 14-carat options due to gold price increase.